Privacy & Security Policy
Last updated: February 2026
At Shoot Steel, we take data security as seriously as range safety. This Privacy Policy outlines how we collect, use, and protect your personal information when you use our Service, and details your privacy rights under the law.
By using Shoot Steel, You agree to the collection and use of information in accordance with this policy.
1. Definitions
For the purposes of this Privacy Policy:
- Company (referred to as "We", "Us" or "Our") refers to Shoot Steel, Inc., 17565 Tyler St NW Suite A, Elk River, MN 55330.
- Service refers to the Website (shootsteel.com).
- Consumer (CCPA) means a natural person who is a California resident.
- Personal Data is any information that relates to an identified or identifiable individual.
- Service Provider means any third-party companies or individuals employed by the Company to facilitate the Service (e.g., payment processors, shipping carriers, analytics).
- Cookies are small files placed on Your device by a website, containing details of Your browsing history.
2. Data We Collect
Types of Data
While using our Service, We may ask You to provide specific personally identifiable information necessary to fulfill orders and improve your experience. This includes:
- Email address
- First name and last name
- Phone number
- Shipping and Billing Address
- Usage Data (IP address, browser type, pages visited)
Tracking Technologies & Cookies
We use Cookies and similar tracking technologies to track activity on Our Service. We use these to keep you logged in, remember your cart, and analyze how our site is performing.
- Necessary Cookies: Essential for the website to function (e.g., security, shopping cart).
- Functionality Cookies: Allow us to remember your choices (like login details).
- Tracking & Performance Cookies: Used by third parties (like Google Analytics) to analyze traffic.
- Targeting Cookies: Used to show you relevant advertisements on other platforms.
3. How We Use Your Data
Shoot Steel uses Personal Data for the following purposes:
- To provide Service: Processing orders, shipping goods, and managing your account.
- To Contact You: Regarding your order status, security updates, or inquiries.
- Marketing: To provide news and special offers about goods similar to those you have purchased (unless You have opted not to receive such information).
- Business Transfers: To evaluate or conduct a merger, restructuring, or transfer of assets.
4. Third-Party Service Providers
We do not sell your data to data brokers. However, we share data with trusted partners to operate our business.
Analytics & Advertising
We use third-party Service Providers to monitor and analyze the use of our Service.
- Google Analytics & Ads: Tracks website traffic and ad performance. You can opt-out using the Google Analytics Opt-out Browser Add-on.
- Facebook/Meta: Used for remarketing services. You can learn more about their privacy practices here.
Email Marketing
Klaviyo: We use Klaviyo to manage our email marketing. We only send marketing emails if you have consented. You may unsubscribe at any time via the link in the footer of our emails. View their Privacy Policy.
Payments
We do not store your full payment card details. Payment data is passed directly to our third-party processors who adhere to PCI-DSS standards.
5. CCPA Privacy (California Residents)
This section applies solely to visitors and users who reside in the State of California.
Categories of Personal Information Collected (Last 12 Months)
In accordance with the CCPA, we confirm we have collected the following categories of information:
- Category A (Identifiers): Name, address, IP address, email address. (Collected: Yes)
- Category B (Customer Records): Name, telephone number, payment information. (Collected: Yes)
- Category D (Commercial Information): Records of products purchased. (Collected: Yes)
- Category F (Network Activity): Interaction with our website. (Collected: Yes)
We do not collect Biometric data, Geolocation data, or Sensory data.
Your Rights Under CCPA
- Right to Know: You may request details on the specific pieces of personal information we have collected about you.
- Right to Delete: You may request that we delete your personal information (subject to exceptions for completing transactions/legal obligations).
- Right to Opt-Out: You have the right to direct us not to sell your personal information.
- Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
Exercising Your Rights
To exercise your rights, please contact us via our Contact Page or email us directly. We will verify your request and respond within 45 days.
"Do Not Sell My Personal Information"
Shoot Steel does not sell personal information for money. However, using advertising cookies (like Google or Facebook) can be considered a "sale" under CCPA definitions. You may opt-out of interest-based advertising by visiting:
6. Children’s Privacy
Our Service is not directed to anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information.
7. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- Email: customerservice@shootsteel.com
- Phone: 1-800-583-6186
- Mail: Shoot Steel Inc., 17565 Tyler St NW Suite A, Elk River, MN 55330